Logo Launch Your Drinks Brand Launch Your Drinks Brand
Launch your drinks brand on a budget with beverage industry veteran, April Wachtel, founder of Cheeky Cocktails (sold in 44 states)
  • 5
  • drinks,brand,budget
  • en
  • English
  • Private
  • Free
Want to launch your US-based \(non-alc\) drinks brand without blowing through your savings? You’re in the right place!

I’m April, founder of Cheeky Cocktails — a premium mixer brand sold in 44 states, featured in The New York Times, and used in 4 and 5-star hotel bars across the country.

I launched Cheeky with $400 and a hand-drawn logo. Since then, I’ve bootstrapped, Kickstarted, equity crowdfund-ed, raised two rounds of angel investment, worked with multiple co-packers, and now manufacture in-house in Brooklyn. I’ve made the mistakes so you don’t have to;\)

What You’ll Get
✅ Daily Q&A: ask me anything \(product dev, fundraising, etc\)
✅ Tools & resources it took years to collect
✅ Go-to-market strategies: DTC, retail, wholesale
✅ A community of early-stage founders like you

Just joined?
Post a quick intro and let me know what you want to learn, your questions help shape the community. Let’s get your brand to shelf. First 10 members join free!
Be informed about all updates 🚀